“Understand the importance of managing your digital footprint. Social media, if utilized responsibly, can be a great way to gain insights and unedited feedback about a college. Apps like Facebook, Twitter, and Instagram have created a whole new outlet for students to become familiar with schools.”
—Kevin O'Sullivan, executive director of undergraduate admissions at Sacred Heart University
- University feeds plus those of individual departments.
- @UsEdGov and other federal and state education agencies.
- College experts (like U.S. News & World Report @USNews), bloggers, reporters, and admissions reps.
- Companies you’ve got an early eye on.
- Hear what others are saying about various colleges, programs, and careers.
- Search industry-specific terminology as you explore different fields.
- Monitor changes in the job market.
- Academic fraternities and honor organizations.
- Clubs and campus activities.
- Conversations related to your chosen major or career.
- Group chats and Q&A sessions hosted by school administrators.
- Recruiters, managers, and other career contacts.
Pinterest and Instagram give an amazing glimpse into an org’s “casual” side, while Tumblr’s blog component delves even deeper into school and workplace culture. Meanwhile, Facebook and YouTube have fast become the go-to spot for admissions advice and virtual tours. Use these mighty tools to your future-planning advantage!tips: Never post pics on social media that you wouldn’t want college admins to see.